One remarkable feature of the government’s much anticipated environment white paper, out yesterday, was how unremarkable nearly all of the national media found it.

The first such document in 21 years, with some big, bold, interesting plans in it, got relatively tiny amounts of broadcast and print coverage. (Our next issue will give you four pages to chew over, in print or online.)

Why the hush? Well, it was a fairly busy news day, and the environment is not riding particularly high in the UK news agenda in 2011. Rising domestic energy prices are a much bigger story.

But there was another reason for the dearth of coverage: the environment department (DEFRA) appeared to want it that way. (more…)